Magic SLEEK pre-pasted wallcovering is optimized for UV and latex inks, and meets ASTM-E84 standards for smoke generation and flame spread. The wallcovering’s bright white, ultra-smooth, matte printable surface enables pristine imaging. SLEEK’s fiber-based, 10% post-consumer waste (PCW) substrate is a perfect alternative to vinyl.
“Wallcoverings present a great market opportunity for print providers, so we are excited to add Magic SLEEK to our broad portfolio of digital imaging products,” said Jennifer Chagnon, Director, Digital Imaging at Exopack Advanced Coatings. “In addition to its strength, durability and imaging quality, Magic SLEEK is pre-pasted to enable efficient installation for wallcovering, mural, POP and decal applications.”