The company’s ‘environmentally friendly padded envelope’ comes at a time when e-commerce packaging is generating many newspaper headlines.
“As a paper packaging manufacturer we have always needed to explore new ideas and concepts and have a number of new patents either granted, pending or waiting to go to file,” said director Alan Rea. “Our latest invention is a 100% paper, padded envelope with a unique embossed bubble that creates a cushioned padding for items sent in the post. We believe this will seriously challenge the plastic bubble lined bags that are unsustainable in today’s environment.
“We have had our envelopes tested in Sweden by our paper suppliers and the results were amazing considering the padding is paper and not trapped air, outperforming the plastic bubble bags in a number of areas.”
The Merseyside firm, run by Rea and Ron Jones, has had a machine specially built for the production of the new concept.
“As manufacturers we always intended to produce in the UK ourselves but it has been a challenge in itself to find a suitable partner to develop, design and build our bespoke machine within our budget,” continued Rea.
“We now have our machine, full UK patent, with an EU patent pending and the skills to bring our concept to this huge market place.
With consumers seemingly becoming more knowledgeable and concerned over the environmental impact of e-commerce packaging in particular, Emailer Packaging’s new product was developed with sustainability in mind.
“Due to the growth in internet sales demand for ‘parcels’ or ‘packets’ is increasing year on year and a sustainable alternative is needed to combat plastic bubble/paper envelopes from going to landfill,” Rea added.
“We are hugely excited about our launch. This product has a number of different directions it can go to from gift envelopes to using speciality papers to bespoke print and tamper proof seals.”
And, as for uses, Rea showed that the envelopes can be a good way to send your favourite publications.
Source: Packaging News | Jobs | Production | Design | Innovation » News