Shrink sleeve labels are the newest and most popular kind of labels for a variety of products. The days of paper glued to a bottle or can are gone and no longer catch the eye of consumers. Shrink sleeve labels offer a visually dynamic way to sell a brand’s message. It makes the label look much more appealing and will draw the attention of many potential customers. People want to buy products that look nice and worth their hard earned money. Shrink sleeve labels look high end without costing a lot. The labels can even mask the uneven fill lines in liquids to make products look identical on the shelf.
Shrink sleeve labels also help market a product. Its 360 degree design allows for graphics to be placed completely around the product. Therefore you can market a product from every angle. Shrink sleeve labels will conform to the contour of any shape container. If you can dream up a shape for a product they can find a way to put the shrink sleeve label on it. Many unique shapes have already been successfully marketed.
These kinds of sleeve labels are also useful for a variety of products. The labels are moisture resistant so you do not have to worry about any moisture ruining your labels if they were to become wet or moist during the shipping process. The label is also so close to the container that is helps to protect against scratching and scuffing that often occurs when you ship a product. Shrink sleeve labels also provide tamper evidence by protecting lids and tops.
Shrink labels eliminates the need for custom printed containers. You can have single mock-ups and small amounts created for test-marketing. You do not have to commit to one style right away and have great freedom is choosing the best look for your product and changing if later on if you feel it needs improvement. Product does not have to be repackaged or discontinued but can simply be re-sleeved. There are semi-opaque printing capabilities if you wish for your product to look as though it has no label. The sky is the limit with your shrink labels! If you wish to have a label printed on the inside of the label that can be done as well. This is especially useful if you wish to print coupons of mail-in rebates on the inside of the label. Visit http://www.sleeveco.com for more information on shrink sleeve labeling.
Source: Stretch Sleeve Labels