The new pack separates the two each fillets with a tear seal between them. This provides an easier storage solution for people to either freeze or refrigerate the other fillet after using one.
“We’ve redeveloped our chicken fillet packaging to help our customers keep food fresher for longer and by doing so, assist in reducing food waste,” said Matt Simister, Tesco’s commercial director for fresh food and Commodities.
“Our 300g 2 portion chicken fillets will come in a packet that has a separate compartment for each fillet, with a tear seal between the two. This will enable our customers to ‘eat one and keep one’ which we hope will help them to reduce food waste at home.
“By eating one and keeping one we are allowing our customers to retain a fully sealed pack in the fridge which keeps the product fresher. This provides an easier storage solution for people to either freeze or refrigerate the other.
“The packaging has been developed in partnership with our poultry supplier Cargill and their packaging supplier Linpac and we will be looking to roll this out nationally to all stores as soon as possible.
“We are the first retailer in the UK to launch this pack. We will not be charging a premium to our customers for the pack, compared to the existing packaging. Tesco will be absorbing the extra production costs because we want to help our customers reduce food waste without asking them to pay anything extra.
The change is part of Tesco’s wider plan to reduce food waste at source, in store and at home which is outlined in the supermarket’s 11 ways in which we are helping to reduce waste blog post.
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