It has incorporated an easy-open feature in a bid to enhance consumer convenience, with a laser-scored pinch ‘n’ pull opening significantly increases pack functionality, and has been incorporated into a range of formats, including a Stabilo bag, pillow bag and a quad pack pouch.
Wipak UK uses laser technology to create the opening of the three pack formats, selectively weakening a specific layer of the film, whilst also ensuring that no barrier characteristics are lost in the process.
The laser-scored line can be precisely registered to printed designs if required, and all three formats can be run on existing packaging machines, with no need for customers to invest in new equipment.
“In an increasingly competitive market, food manufacturers need to be innovative to stand out on the shelf,” said Wipak UK sales manager Wayne Hallsworth.
“In response, we’ve developed a range of packs with a new, user-friendly opening which is safe, convenient and easy to open thanks to our specialist contour laser-scoring technology. The range’s pinch ‘n’ pull opening eliminates the need for scissors, is neat and tidy and, unlike traditional packs which rip and tear when opened, ensures there’s no product spillage. Each pack in the range can be resealed using an adhesive label and, as the contents do not need to be decanted into a separate container, the packs can maintain brand identity throughout a product’s lifecycle.”
The user-friendly range of packs are suitable for various products, from dry snacks, cereals, oats and pasta, to rice, pulses, nuts, spices, seeds, grains, mixed fruit and even pet food.
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